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List Generation
The driving force of commercial activity in the automotive sector for planning targeted actions from the sales phase to continuity in after- sales
The List Generation service offers to:
- Automatically acquire a list of leads for out-bound activities
- Create targeted lists for a given intervention (Service Cut and/or Overhaul) by extracting data directly from your DMS and importing it into CEM Plus or other CRM systems
- Effectively profile customers using workshop history
- Proactively participate in planning organization
- Oversee the customer lifecycle
- Doing Follow-up Activities
- Organizing marketing campaigns
Through integration with the CEM Plus planning tool and the BIA analytics system, List Generation is the ideal service for strategic and proactive remarketing to ensure customer retention, and incentivize the creation of new leads by seizing every business opportunity.